July 6, 2010
TALLAHASSEE, Fla. – Senior quarterback Christian Ponder can’t wait to get back on the field when the Florida State football team opens its 2010 season at home against Samford on Sept.4. Neither can the Florida State athletics department.
In an effort to curb that impatience, Seminole ISP Sports in conjunction with Seminoles.com and the Florida State Sports Information department, will launch www.cp7forheisman.com at midnight, July 7. Informative and interactive, the site promotes Ponder, who recently earned his MBA and enters his senior season as one of the nation’s top-rated leaders and a candidate for the Heisman Trophy, among other national awards.
Visitors to the site will drawn by its easy navigation, clean look and cutting-edge design.
“Our intent was to go ahead and get this out before the season starts, because the last thing we want is for this to be a distraction,” said Jason Dennard, Director of Marketing for Seminole ISP Sports. “When we were designing this we tried to make it as user-friendly as possible. The last thing we want is to put this out there and have it become an after-thought, to where you don’t go back and add and change.”
From detailed biographical information, featuring Ponder’s academic excellence on on-field performance, visitors will get an in-depth glimpse at the third-year starter whose 2009 was cut short by injury. Photo galleries, highlight video, statistics, story links and the radio calls of Gene Deckerhoff can all be reached with a click of the mouse. Visitors will also be able to follow Ponder on facebook and twitter, build their own wallpaper and check out the top 10 songs on his playlist.
“It’s incredible; unbelievable,” Ponder said. “It’s an awesome site. They did a heckuva job with it.”
The site has the complete support of football coach Jimbo Fisher.
“It’s really all about the team,” Ponder said of the attention that comes with the promotional campaign. “I would much rather win a national championship than the Heisman. It’s still a great opportunity. Every kid, you dream of this opportunity – your name being associated with the Heisman and being able to carry that trophy.”
Ponder, however, said he will not be overwhelmed by the fanfare that will come with the site’s launch.
“I don’t think anyone’s expectations exceed what I expect out of myself,” Ponder said. “It definitely doesn’t add pressure. If I thought this was too much, I’d say something….
“The whole thing is really going toward the high expectations for this coming year. We have a great team and a lot of opportunity ahead of us. With the direction we’re moving, that’s kind of where the attention is coming from.”