Aug. 23, 2000
TALLAHASSEE, Fla. — Red Johnston, who was recognized by ESPN’s Scholastic Sports America program as its 2000 National Prep Coach of the Year, has been named the director of operations for the Florida State men’s basketball team as announced by head coach Steve Robinson.
Johnston will be responsible for all internal operations of the Seminole basketball program and will serve as the liaison to the department of athletics. He will be involved with day-to-day operations of the team, including budgetary matters, team travel and dining contracts. In addition, Johnston is responsible for non-conference scheduling and works with the conference office to coordinate the Seminoles’ ACC schedule. Johnston is the director of Steve Robinson’s annual summer camp, and is also the director for the annual Steve Robinson golf tournament.
Johnston began the sports management program at Evans High School (Orlando, Fla.), for which he has become nationally recognized, in 1999. The program offers classes in sports sociology, sports psychology, sports marketing and sports information. The sports information class was designed as and followed the procedures of a college sports information office. The students ran the office, compiled statistical information for football and basketball, wrote and edited game notes for all 15 sports and created a media guide for the football team. Students also wrote weekly press releases and game stories.
The sports marketing class allowed students to become junior executives by running day-to-day operations of a fantasy football and basketball team. They had to create a team from its foundation including devising a season ticket plan, funding and building a stadium, creating a concession plan, implementing a security plan and producing an advertising plan for radio and television.
Recently, Johnston was selected as a winner in the Teacheriffic Award program sponsored by Disney. He was one of 98 teachers to be recognized nationally, earned a $1,000 prize and was presented with a mouscar, Disney’s version of the Oscar.