July 16, 2003
Tallahassee, FL –
Seminole Athletics Marketing/Host Communications submitted entries for nine categories and claimed six awards as the NACMA (National Associate for Collegiate Marketing Administrators and a division of NACDA) Board of Directors recognized the best in their fields. Seminole Athletics Marketing/Host Communications collected the most awards collectively in the inaguaral year of the program.
The NACMA Board of Directors announced the new
awards program for the 2003 convention that replaced the previous
“Marketer of the Year” awards program. 11 different awards, recognized as
the “Best of the Best” were sponsored by NACMA with the goal of
recognizing institutions for creative and successful marketing initiatives
during the past year. Within some of these categories, there were various
divisions based on the size of the institution’s marketing budget
(exluding salaries and benefits) or involvement from an advertising
agency. Gold, Silver and Bronze Awards were given in each division of each
-Gold Award for Best Sponsor Follow-Up Report – Kay Scott
-Gold Award for Best Single-Day Attendance Promotion-Football(Football Youth Day) – Kay Scott and Jason Byrne
-Silver Award for Best Promotional Poster (over $150,000 category)(Football poster) – Kay Scott
-Bronze Award for Best Promotional Poster (over $150,000 category) (Volleyball poster) – Scott Voigt
-Bronze Award for Best Activation Program with a sponsor (over $50,000 category) – Eric Major
-Bronze Award for Best Single-Day Attendance Promotion-Basketball (over $150,000 category) -(Men’s Basketball Honor Roll Night Promotion) – Kay Scott and Jason Byrne
membership is currently near 600 intercollegiate marketing administrators.
NACMA seeks to foster the “highest professional and ethical standards,
while providing athletics marketing and promotions practitioners a broad
range of professional advancement opportunities”. NACMA also strives to
provide understanding and effectiveness of the athletics marketing and
promotions profession, while upholding the ideals of higher education.