June 6, 2014
Tallahassee, Fla. (Seminoles.com) — IMG College and Red Hills Broadcasting of Tallahassee announced today that the Red Hills Broadcasting’s portfolio of stations will be the new home of Florida State Athletics’ radio broadcasts, assuring that every Seminole football, men’s and women’s basketball, and baseball game will air on FM stations. Red Hills Broadcasting’s WWOF – 103.1 FM will serve as the flagship station for the 35-member Seminole Radio Network for football in 2014-15.
Red Hills Broadcasting and IMG College, the multi-media rights holder for Florida State athletics and operator of the nation’s largest independent sports radio network, have signed a three-year agreement reaching through the 2016 football season and 2016-17 basketball campaign.
“We are extremely pleased to partner with Red Hills and look forward to continuing to grow the Seminole brand throughout the southeast,” said Greg Myford, Associate Regional VP Southeast for IMG College. “Seminole IMG Sports Marketing is very well positioned to provide solutions for the business community, whether reaching the entire statewide network or the passion of fans right here in Tallahassee.”
“Seminole sports are one of the top intercollegiate sports programs in America and an integral part of our region’s culture. Red Hills Broadcasting is fired up over our stations delivering the Seminole brand to listeners in North Florida and South Georgia. We could not be more excited about hosting the premier brand in college athletics right here on our stations,” said Hank Kestenbaum, President of Red Hills Broadcasting.
“We are thrilled about our partnership with Red Hills enabling all local Seminole broadcasts to air on FM stations,” said Florida State Director of Athletics Stan Wilcox. “Today’s announcement is another step forward for our fans and athletics program. We are grateful for the partnership and look forward to future broadcasts on the FM dial.”
“When given the opportunity to be a part of the biggest and best in college sports, it didn’t take long for our local partnership group to seize the moment. The Seminole brand is one of the best known in the country and here in Tallahassee, it’s as good as it gets. This is a perfect example of the local content we said we wanted on our four stations for our listeners. It’s what they want, and we’re going to give it to them through this new partnership with IMG and the Florida State Seminoles,” said Bradford Lewis, VP of Red Hills Broadcasting.
All FSU football games will be broadcast live on WWOF- FM 103.1. In addition, the Jimbo Fisher radio show will be featured on the station. Every men’s basketball game will be broadcast live on WANK – 99.9 FM along with the Leonard Hamilton radio show. All Florida State baseball and women’s basketball games will be carried on WQTL – 106.1 FM.
About Red Hills Broadcasting, LLC
Red Hills Broadcasting, LLC purchased four major local Tallahassee area radio stations in March of 2014: WANK 99.9 FM, WHTF 104.9 FM, WWOF 103.1 FM and WQTL 106.1 FM. The purchase marks the first local ownership of a significant radio group in the Tallahassee market area in several decades. The cluster has four distinctly different stations, Contemporary Hits on 104.9, Fresh Country on 103.1 the Wolf, Adult Hits on 99.9 Hank FM and Vintage Album Tracks on 106.1 The Path
Long-time Tallahassee broadcaster, Hank Kestenbaum is the President and COO of Red Hills Broadcasting. Kestenbaum, a 38-year radio broadcasting veteran, was General Manager of this portfolio of stations since 2007.
Red Hills Broadcasting’s mission is to deliver unique and creative local radio content in Tallahassee that’s entertaining, informative and fun. The company’s other mission is to offer exceptional advertising value to businesses throughout the region, with knowledge that the dollars spent on advertising in Tallahassee stay in Tallahassee and circulate.
About IMG College
IMG College is the nation’s leading collegiate marketing agency, representing more than 200 of the nation’s top collegiate properties, including the NCAA and its 89 championships, major conferences and many of the most prestigious colleges and universities in the country. IMG College produces nearly 35,000 hours of radio programming on the largest independent sports radio network in the country, manages nearly 5,000 hours of local television programming, and is the leading publisher of college sports publications and the largest manager of university athletic websites.
IMG College is a division of IMG, a global leader in sports, fashion and media operating in more than 30 countries around the world. IMG’s businesses include College, Media, IMG Academy, Events and Federations, Golf, Tennis, Fashion, Models, Clients, Consulting, Licensing, Joint Ventures, and creative management agency Art + Commerce. In 2014, IMG was acquired by WME, the world’s leading entertainment and media agency. Together, the companies offer an unparalleled client roster; world-class partnerships with sponsors, brands and broadcasters; and marquee assets across entertainment, events and fashion.