Florida State University Athletics

Staff Directory

Parker Rollins
Parker Rollins
  • Title:
    Manager of Financial Planning & Analysis
Parker Rollins joined Florida State Athletics in August 2025 as manager of financial planning & analysis. In this role, he leads the day-to-day financial analysis functions of the athletics business office, including budgeting, forecasting, financial modeling, and variance analysis.

Rollins collaborates closely with executive leadership, coaches, and departmental staff to support strategic decision-making and ensure financial accountability, particularly in relation to revenue sharing and cap management.

Before joining Florida State, Rollins was a Consulting Analyst at Kraft Analytics Group (KAGR) in Foxborough, Massachusetts, where he partnered with professional sports organizations and franchises on venue pricing strategies, market analysis, customer segmentation, and performance marketing initiatives.

Rollins holds a master’s degree in Business Analytics from the University of Notre Dame, where he also served as Head of the Football Analytics Team.

Prior to graduate school, Rollins spent three seasons with the University of Oregon Football program. He worked as a special teams analyst and senior undergraduate assistant coach from 2021–2023, following a role as undergraduate assistant coach for tight ends and quarterbacks from 2020–2021.

An Eagle Scout and native of Yarmouth, Maine, Rollins earned his bachelor’s degree in business administration from the University of Oregon, with a concentration in sports business and a minor in legal studies.
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